Öykü is a smart and beautiful girl who is a student of textile and fashion design. Her biggest dream is to become a successful fashion designer. She tries very hard to deliver her drawings to Önem Dinçer, a famous fashion designer whom she takes as an example. Öykü finally succeeds in attracting his attention. Meanwhile, she meets the love of her life: Ayaz Dinçer... Ayaz is the son of Önem Dinçer, the partner of Mete, with whom Öykü has a platonic crush, and also her idol. Ayaz is a handsome flirtatious architect. He does not believe in love and has always had one-night stands. Ayaz, whose lives intersect with Öykü, is really attracted to a girl for the first time. He likes Öykü very much at the very first moment. Öykü's naive, childish behaviour is very pleasing to Ayaz. However, Öykü is in love with Mete. Learning this, Ayaz tries to bring the two together, albeit sadly. Öykü, on the other hand, tries to hide her feelings for Mete. As a result of a misunderstanding, Öykü and Ayaz have to pretend to be lovers. However, the two fall in love with each other in time.